At Joyful Business Revolution™, we’ve helped thousands of coaches, consultants, and service-based businesses learn how to develop messaging and organic marketing content that grows your business, in HALF the time it takes you to create content now.

This means you get faster traction, you connect more deeply with your ideal clients and community, and you can finally spend more time working with your clients (instead of spending hours marketing, DMing, or agonizing over where your next sale will come from).

Our mission is to help you discover how to create content that attracts your aligned clients–in less time and with more ease.

This is our brand story and how we got to where we are today--and help we help our clients grow businesses that matter--to them, to the people they serve, and in service of their mission.

Meet M. Shannon Hernandez - The Queen of Organic Marketing

Meet Amy Hager - Your favorite marketing mentors

Who are the marketing geniuses behind the Joyful Business Revolution brand?

M. Shannon Hernandez and Amy Hager are ALL ABOUT THAT JOY in life and biz—and this duo is specifically known around the globe for their joyful marketing strategies, including the Content Personality® Wheel. They specialize in teaching their clients how to create values-driven, organic marketing oozing with integrity, so that they call in their perfect-fit clients with a simple, sustainable, and joyful marketing plan.

Shannon is the founder of Joyful Business Revolution™, the Co-Founder the Content Personality® Club, and a sought after expert in the world of marketing and business strategy. She has been called “The Queen of Organic Marketing”, growing nearly a $1 million dollar/year brand with zero ad spend and high profitability. Her expertise has been featured on CBS, ABC, FOX, and NBC. She has over 25 years in award-winning curriculum design, working with both the NFL & U.S. Military, and she is a master trainer and teacher.

Amy, a true marketer and community builder at heart, and Co-Founder of The Content Personality® Club, helps clients apply simple strategies for increased revenue and productivity. When this dynamic duo is not working with their clients, you will find them funding projects that impact the world and its people, visiting wineries, and traveling the world.

Our Committments at Joyful Business Revolution

To our clients…

Growing Your Business…for GOOD!

We are committed to helping coaches, consultants, experts, and service-based business owners grow a joyful and profitable business they love–where abundant time off is non-negotiable.

To our industry…

Changing the Industry…for GOOD!

We are committed to eliminating fear-based messaging, manipulative marketing, and high-pressure selling…replacing these harmful tactics with #KindMessaging, Education-Based Marketing, and Soulful Selling.

To our humanity…

Elevating Consciousness…for GOOD!

We believe in diversity, inclusion, justice, and equity for ALL. We support the dismantling of white supremacy and patriarchy, and we are an LGBTQAI2S+ inclusive community.

We are committed to creating supportive and diverse solutions within the company to nurture a culture that is inclusive for our team and clients. We are also committed to creating equal rights and social justice for ALL.

Our Core Values are rooted in deep relationships and building a diverse community.

Joy.

We believe that a business and a life rooted in JOY changes families, communities, and legacies.

Integrity.

We believe in tried-and-true business growth solutions. We do not teach strategies we haven’t tried (and had success with ourselves). And, we will never sell you something you don’t want or need.

Innovation.

We believe that growing a business you love requires innovative ideas and elevated consciousness, as well as courage, self-reflection, and intentional focus.

Service.

We believe in showing up, serving, and loving our community, deeply.

Profits for Purpose.

We believe in business for GOOD. When you join our community as a client, your dollars create a ripple effect of kindness and love. All training and program enrollment fees include funds that are donated to causes we support.

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Duke Schutze